R&F Travel-size Campaign
DISCIPLINE
Art Direction
Digital
COMPANY
R&F Travel-size Campaign
Location
San Francisco, CA
Year
2018
Info
When Rodan + Fields launched their first-ever travel size collection, they needed a campaign that could make a small product feel like a big deal. As the in-house Senior Designer, From concept, developing photo art direction, to final delivery — creating a full suite of social media assets, digital ads, email campaigns, and web banners that brought the 360 campaign to life. The result? High social engagement and a sell-out launch that proved travel size could make a full-size impact.



